DOI: https://doi.org/10.51277/keb.v20i1

Published: 2025-06-24

PENGARUH INFLUENCER MARKETING DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN DI PLATFORM E-COMMERCE DENGAN BRAND IMAGE SEBAGAI MEDIASI PADA TIKTOK SHOP

Dhindha Shilfiyana, Miswanto Miswanto, Frasto Biyanto, Baldric Siregar

1-15

Abstract Views: 177 times | Downloaded: 94 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.225


PDF

PENGARUH PENGELOLAAN DANA DESA TERHADAP KESEJAHTERAAN MASYARAKAT DESA DI KABUPATEN BANTUL

Wendri Sukmarani, Maria Magdalena Pur Dwiastuti , Luluk Kholisoh

16-28

Abstract Views: 138 times | Downloaded: 77 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.227


pdf

pdf

The Influence of Player Satisfaction, Virtual Item Value, and Collaboration Branding on Purchase Intention Gacha in the Japanese Game "Pigg Party"

Rini Susilawati, Dean Zahra Khumairah, Winanto Nawarcono, Untara Untara

44-57

Abstract Views: 154 times | Downloaded: 79 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.233


PDF

MEMAHAMI PENGARUH SHORT VIDEO CONTENT TIKTOK TERHADAP USER ENGAGEMENT: PERAN MEDIASI COGNITIVE ABSORPTION PADA GEN Z KABUPATEN KLATEN

Abdulhadi Hadi, Junaidi Affan, Kuswadi Rustam

58-72

Abstract Views: 183 times | Downloaded: 81 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.238


PDF

PENGARUH NPL,LDR DAN NIM TERHADAP ROE PADA BANK BJB PERIODE TAHUN 2007 - 2024

Jumiati Jumiati, Anggun Jelita, Chika Aurelia Hamzah, Ulina Yemima Christy , Maria Florentina Seno, Fazhar Sumantri

73-82

Abstract Views: 137 times | Downloaded: 60 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.239


PDF

PENGARUH CITRA MERK DAN HARGA TERHADAP LOYALITAS KONSUMEN PRODUK AIR MINERAL (STUDI KASUS PADA PELANGGAN MAHASISWA AKADEMI MANAJEMEN ADMINISTRASI YOGYAKARTA)

Cinthia Mutiara Hapsari, Ary Subiyantoro

83-94

Abstract Views: 141 times | Downloaded: 56 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.240


PDF

Penerapan SISKEUDES Berbasis Cash Management System Dalam Meningkatkan Akuntabilitas Keuangan Desa

Bq Dini Ulandari Ulandari, Rr. Sri Pancawati Martiningsih

95-107

Abstract Views: 140 times | Downloaded: 71 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.241


pdf

The Influence of Digital Financial Literacy on Financial Anxiety among University Students in Indonesia: A Behavioral Accounting Perspective

Novieanty Pagiling, Yuyun Karystin Meilissa Suade, St. Salmah Sharon, Bellatrix Kezia Mambu, Fia Fauziah Burhanuddin

108-121

Abstract Views: 226 times | Downloaded: 109 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.242


PDF

PENGARUH PROFITABILITAS, KEBIJAKAN DIVIDEN DAN KEBIJAKAN UTANG TERHADAP NILAI PERUSAHAAN

Tri Pinesty, Dian Retnaningdiah

122-130

Abstract Views: 135 times | Downloaded: 67 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.243


PDF

The Influence of Stakeholder Pressure on the Quality of Corporate Sustainability Reports in Indonesia

Meidy Santje Selvy Kantohe, Hisky Kawulur, Diah Kosasih

131-141

Abstract Views: 167 times | Downloaded: 91 times | Published: 2025-06-24

  DOI : https://doi.org/10.51277/keb.v20i1.245


PDF

PDF